top of page
PEOPLE

OUR PEOPLE

A TEAM OF HIGHLY EXPERIENCED SPECIALISTS HELLBENT ON CHANGING THE NARRATIVE
Screenshot 2026-05-01 at 16.28_edited.jpg

Simon Dodd
Managing Director

Simon is hungry.

Despite enjoying three decades of success across all manner of marketing and advertising businesses, Simon's appetite for tackling fresh challenges shows no sign of slowing.

Hence his new role at A3A,

where Simon will apply his vast expertise, leadership and

infectious energy in driving new opportunities for clients wishing to grow

their Third Age business.

On the odd occasion when he's

not working,

Simon will be found in the cricket nets practicing his fast bowling.

As mentioned, he has a lot of energy.

Action photo 1_edited_edited_edited.jpg

Hilary Woods
Founder & Strategy Director
 

As a Board Director at BBH London,

CEO of her own Global Research Company and 10 years as the strategic lead at Ogilvy on the International American Express business, Hilary has a passion for reinvention.

How very Boomer.

Sheila Gonzales
Creative Director

Sheila is a multi-awarded

Creative Director,

children's book author and none too

shoddy vegan cook.

In short, an accomplished storyteller with a love for tofu, beets and...

German beer.

(Good to know she's not a complete saint).

Her remit at A3A?

Weave her magic, delivering

business building ideas,

that will inspire, motivate and

engage the Third Age.

Screenshot 2026-06-07 at 09.57.42.png

Richard Irvine
FoundeCreative Director

The creative departments led

by Richard have won

a Cannes Grand Prix, a WEBBY,

D&AD Pencils, Spikes, Crystal Lotuses and all manner of weirdly named and shaped trophies.

Time now to tackle the Third Age,

the biggest prize of all.

IMG_0738.jpg
Screenshot 2020-10-01 at 19.15.36.png

Michael Constantine
Founder & Chairman

Michael has worked on both

the client and agency sides of

the business for global players such as Leo Burnett, BBDO, Philip Morris,

Prime Focus and McCANN Worldgroup.

He is an outcome-oriented leader whose major focus has been

re-engineering company offerings

to changing market realities

and needs.

Iking Uy A3A_edited_edited_edited.png

Iking Uy
Head of Account Management
& Influencer Marketing

Having immersed himself in all aspects of the business from traditional creative to brand strategy through to 360 degree planning and Influencer marketing,

Iking sees the world very much

through a multi-dimensional lens.

A perspective that's helped him deliver highly effective business solutions across a whole variety of categories - Beverages, Tech, Automotive,

Finance and Tourism. 

Anne Dorst
Customer Experience Strategist

Having worked both as a client

and agency practitioner,

Anne has been helping brands create long term customer loyalty with best in class customer experiences

for over 20 years.

Her background in marketing and advertising gives her a practical, hands-on approach and deep expertise in understanding and solving complex business and commercial problems...at speed. 

IMG_7460_Pilgrim%20cropped_edited.jpg

Teddy
Health & Well Being

50% Shepherd, 50% Collie,

100% Bonkers.

Ain't no mountain high enough.

  • Instagram
IMG_5603.jpg

IN A PREVIOUS LIFE

WE DEVELOPED HIGHLY AWARDED, BUSINESS BUILDING SOLUTIONS
FOR SOME OF GLOBE'S MOST VALUABLE BRANDS

AMEX2.png
Cathay Pacific.png
Pfizer_edited.jpg
Dove.png

At Ogilvy UK and latterly McGarry Bowen US Hilary led the global strategic planning  across 23 markets for 15 years. Her thinking was implemented across all consumer and internal communications

Michael's vast Asian experience led to 

him being appointed the account lead on Cathay Pacific, managing multidisciplinary teams across the UK, Europe, Middle East and African regions.

Simon led the transformation of thi sleepy "national Treasure" brand to global award winning leader.

In a category notorious 

for clichés, the work created by Richard and his team for Bengay Ointment not only cut through the clutter but impressed the

award juries too. 

Working closely with local market teams, Hilary was responsible for the correct strategic interpretation of Dove's global, much lauded and culturally relevant "Campaign for real beauty".

McDonald's_edited.jpg
Diageo.png
P%26G_edited.jpg

Under Richard's creative leadership, McDonald's Philippines won the TV commercial of the Year, twice, Client of the Year and propelled them from the #2 to brand leader. 

Michael led the Leo Burnett team in the high value Japanese market across the world's largest spirits portfolio of brands - Johnnie Walker, Gordons,

Smirnoff etc. 

If there's one brand that helped shape popular culture in the UK during the 90's it would be BBH's work for Levis.

And Hilary was the strategist that brought a number of those iconic films to life.

Simon led the UK Playstation brand and product marketing communications, focussing around the global launch of the PS3,

"The Third Space".

Richard created a UK EFFIe awarded detergent campaign that was rolled out across the globe.

Nestle_edited.jpg

Richard led the creative development of Publicis's first campaign for the agency's newly acquired Nescafé coffee business. 

Simon steered the agency component of the transformation of the Commercial Vehicles division of VW in the UK, as well as comms support network for all VW car dealerships

Based in London at Leo Burnett and then BBDO, as the Regional Account Director, Michael headed the EMEA region across all PEPSICO brands. 

In th highly competitive UK tyres market, Simon led the agency team that helped Goodyear Dunlop become the leading stable of tyre brands for domestic and commercial use.

Richard was one half of the creative team behind the Kellogg's Toppas campaign recognised at both Cannes Lions and the Clios.

HAPPY TO SHARE THE WORK PRODUCED
HAPPIER STILL TO DEMONSTRATE HOW WE CAN HELP WITH YOUR NEXT BIG CHALLENGE

F

LANDING PAGE CREDITS

Image: David Sandison www.dsandison.com

Site Design: Richard Irvine

Copywriting: Richard Irvine

Model: Guy Armstrong

PROCESS PAGE CREDITS

Image: Megan Egan

Model: Rosie Arnold

A3A.Agency for the Third Age Ltd. is a private limited company

Registered in the UK no. 13141486

© 2023 by A3A

bottom of page